Cosmetic surgery is en vogue in Europe. France and Germany alone saw over 1m procedures conducted for the first time in 2015. But a growth in popularity doesn't necessarily mean the arrival of a consolidation trend. While private equity groups like Aurelius and Polaris have invested in national chains, the market remains extremely fragmented. In this feature, we take a look at the emergence of new players, find out which treatments are growing and ask several executives in the sector about their plans.