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New models for the new era

This week I‘ve been thinking about ‘New models for the new era’, the conference title for HBI 2024, which will take place in London June 10-12.

We believe that the healthcare sector is entering a new phase — one where new models are required to meet the challenges and seize the opportunities that a changing healthcare ecosystem will present.

All over Europe, and beyond, healthcare activities are increasingly being paid for either out of pocket or by private insurance. This is a trend that is set to continue because of a lack of public funding, long waiting lists, and chronic workforce issues. 

When it comes to healthcare, the classic question is “who pays?”. It’s clear that the answer is increasingly frequently going to be “the patient”. This is particularly true for activities that are considered to be non-critical or purely elective, such as aesthetic procedures. 

The new era is also being driven forward by new technologies. While innovation might not resolve every healthcare challenge, rapid advances are now in play which can increase productivity and deliver better patient outcomes. In the Imaging service sector, for example, remote MRI operation (used by companies such as Evidia) and AI automations are already saving time, increasing the throughput of patients and delivering tangible improvements to the bottom line. 

Alongside the challenges presented by a new era comes the need to reevaluate existing business models to ensure that they remain fit for purpose. In some cases existing models will continue to deliver excellent outcomes both for patients and for businesses. Others, meanwhile, will need to be adapted, or reimagined entirely. 

What we can be certain of, however, is that new challenges will emerge. 

We will be taking a close look at new business models at HBI 2024. Topics for discussion will include the ongoing move to deliver more services in both primary care settings and pharmacies, remote patient monitoring, and asynchronous care, all of which represent new ways in which time and space can be used in healthcare. 

Look out for next week’s blog where I’ll be writing about how HBI is embracing these changing times and how we’re adapting our own business model to better serve our market.

In the meantime, hundreds of delegates are already signed up to attend HBI 2024. I’d urge those readers who have not yet booked their ticket to sign up now. If you’re not in the room, you will miss out on the chance to be part of the only international conference which considers the business of healthcare from the perspective of those running and investing in the sector. This is your chance to engage in peer-to-peer networking, to hear from top speakers, and to schedule efficient business meetings at one time and in one place.

We would love to see you there

We would welcome your thoughts on this story. Email your views to Thomas McMullen or call 0207 183 3779.