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Diagnostics: A Decade of Potential: Presentation, Jerome Thill, Director General, Cerba

Who better than Cerba to look at the opportunities now opening up? As well as routine labs, the big Franco-Benelux player also runs one of the largest European specialty and central lab operations. Jérôme looks at how Cerba is building a brand in routine testing, embracing innovation tests in its reference operation and developing next generation biomarkers in its central lab. Presented at the Healthcare Europa Annual Conference 2014, The Return of the Bull Market.

Building Demand through Phone and Online: Presentation, Stephen Collier, CEO, BMI

BMI with sales of £851m is the UK’s largest private hospital group. Stephen looks at how it is building websites aimed at specific conditions backed by a sophisticated call centre staffed by medical specialists. This enables BMI to redefine its relationship with physicians by becoming a demand generator, as well as the data to drive the business forward. Presented at Healthcare Europa Annual Conference 2014, The Return of the Bull Market.

Services that Build Life Long Loyalty from New Customers: Presentation, Yrjo Narhinen, CEO, Terveystalo

Terveystalo with 18 hospitals and 150 outlets is the largest private healthcare operator in Finland. Yrjo, who joined as CEO in 2010, has an FMCG background (Procter & Gamble) and has doubled profits in four years through culture change and powerful new IT. He looks at how Terveystalo is building new services, based on sophisticated patient record systems, aimed at creating life-long loyalty from groups as varied as families, the elderly and the active fit. How does the web fit in to this? Presented at the Healthcare Europa Annual Conference 2014, The Return of the Bull Market.

Polish Mandatory Health Insurance/Reform: Presentation, Joe Ryan, CFO, Medicover

Joe has 17 years experience as CFO of Medicover, the only Pan-East European provider of comprehensive medical services from insurance to hospitals, ambulatory centres and diagnostics. Medicover is active across Poland, Germany, Romania, Ukraine, Turkey, Belarus, the Balkans and other ex-Soviet republics. Presented at the Healthcare Europa Annual Conference 2014, The Return of the Bull Market.

Romanian Private Healthcare – Still Growing? Presentation, Sergiu Negut, Associate Dean, Maastricht School of Management, Romania

INSEAD educated, Sergiu is the former Deputy CEO of Regina Maria, the big Romanian hospital and clinic chain and has also worked for Amgen. Over the last two years, among other initiatives, Sergiu has built a consultancy business advising healthcare services and investment companies on opportunities in Romania. Presented at the Healthcare Europa Annual Conference 2014, The Return of the Bull Market.

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