News

Google AdWords is great – but Beyoncé is better for advertising, claims Croatian clinic CEO

Google is "ten time more effective" than Facebook as an advertising platform for healthcare services, claimed one expert at the IMTJ Medical Travel Summit in Croatia - but Beyoncé would be better. [+]

Insight & Interviews

Our round-up of the best health tech innovation from Health2.0 Europe

It’s difficult to sort the hype from the reality in digital health. So we’ve been along for you to Health2.0 Europe to mine the coal face of health tech innovation. [+]

Reports

Real solutions for retention and recruitment

Recruitment, retention and training are now the primary challenges for the healthcare services industry. The obvious solution to keeping staff - paying more – is no longer working. Private operators around the world are now fishing in a global market that's short of 15m healthcare workers. So what practical solutions are operators putting into force and what really works? We talk to 25 operators from across the world. [+]
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News

Malaysia pioneers medical tourism data collection

Malaysia has set up a medical tourism bureau within its Ministry of Health and is now collecting extensive data on its medical tourism market. What are its findings so far? [+]

Insight & Interviews

Our round-up of the best health tech innovation from Health2.0 Europe

It’s difficult to sort the hype from the reality in digital health. So we’ve been along for you to Health2.0 Europe to mine the coal face of health tech innovation. [+]

Reports

Apollo’s Answer to Investors – Expanding in India

Apollo presented its strategy to roll out new healthcare formats across India. This involves setting up clusters of mainly greenfield sites to penetrate new growth markets and to leverage its brand. [+]
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